Aidan M. Ryan, APR

Aidan Ryan founded Augur to close a gap he spent his career watching go unmeasured: corporate reputation is often the most valuable asset a company holds, but the worst quantified.

A leader of crisis teams at some of the world's largest PR agencies, Aidan has advised boards and chief executives through their most consequential moments. Through crises, activist campaigns, government investigations, and Congressional hearings, he developed deep expertise spanning litigation communications, labor relations, public affairs, grassroots engagement, and CEO positioning. His clients have included Fortune 10 companies, top research universities, global nonprofits, and high-net-worth individuals.

Recognized in 2026 on PRovoke Media's Innovator 25 for the Americas and in PRWeek's 40 Under 40 cohort for 2025, Aidan is known for using innovation to build bridges from the communications and marketing sector to adjacent fields including law, insurance, and risk management. Working with the pioneers of reputation-risk valuation, he built the first system to measure the economic value of corporate reputation aimed at corporate communicators — helping them arrive at smarter communications strategies, faster, to protect reputation and enterprise value when it matters most.

He built Augur on a simple conviction: what leaders can measure, they can defend. His work now is to give every board and C-suite the instrument to do it.